Our Story

OUR FOUNDING STORY

SUSTAINABILITY

We care about people and the planet 🌎

We made Tutu & Wing for you—but we happen to care about the planet, too. We’ve vertically integrated our business to entrust production, environmental and ethical standards are consistently met. And we work exclusively with traditional fabric because it’s a sustainable resource.

In a world where most fashion is fast, generic and disposable, we’ve chosen to take the path less traveled, and espouse the exact opposite ethos. As a proudly slow fashion brand, we place creativity, care, originality, and authenticity at the core of what we do.

The world has become saturated with ever-changing trends, the constant call to consume, and incessant product releases from fast fashion outlets. This frightening trend is one of the biggest threats to our planet and the future of our children, but an increasing number of brands are rejecting this approach by embracing change and leading the slow fashion movement.
There’s an old saying that goes ‘all good things come to those who wait,’ and here at Tutu & Wing, that’s a principle we live by every day.

We produce only high-quality garments that stand the test of time: Because our fabric like pure silk is super stretchy, babies fit them for much longer than in cotton clothing.

Learn more about Pure Silk here.